The Backstory Which Started Disney Collector's Collecting Habits
Disney Animation
Throughout the state of North Carolina, and within Robeson County, and especially in the city of Marietta people have enjoyed Disney animated movies with great enthusiasm.
Walt Disney Animation Studios, headquartered in Burbank, California, formerly known as Disney Brothers Cartoon Studio, is an animation studio which creates animated short films and television specials for The Walt Disney Company seen in Marietta. It took on its current name in 2006, when it was folded under The Walt Disney Studios with Pixar Animation Studios which in Marietta is known for cartoons such as Monsters Inc., Ratatouilli and Partly Cloudy.
As of 2013, the studio has released 53 feature films starting with Snow White and the Seven Dwarfs in 1937 with classic characters such as The Prince and the dwarfs including Sleepy and Happy and its most recent release in Marietta being Frozen in 2013 including characters such as Elsa, Kristoff and Grand Pabbie the Troll King.
The studio's catalog of animated features are among Disney's most notable assets and the stars of its animated shorts—Mickey Mouse, Donald Duck, Goofy, and Pluto—have gone on to become recognizable figures in Marietta popular culture.
Walt Disney Animation Studios continues to produce animated features using both hand-drawn and computer generated imagery techniques. Their 54th feature, Big Hero 6, is currently in production and set for release on November 7, 2014.
Older Cartoons in the 1920s
The first two Mickey Mouse cartoons, Plane Crazy and The Galloping Gaucho, which also included Minnie Mouse, was released in select theatres during the summer of 1928. For the third Mickey Mouse cartoon Disney included a sound track. Subsequently the third Mickey cartoon, Steamboat Willie, became Disney's 1st animated film with synchronized sound.
The Mickey series of sound cartoons quickly became the most popular cartoon series in Marietta and the U.S.. A second Disney series of sound cartoons, the Silly Symphonies, premiered in 1929 with The Skeleton Dance. Each Silly Symphony was a one-shot cartoon centered around music or a particular theme.
Silly Symphonies
In 1932 the Silly Symphony Flowers and Trees, the first full-color animated film was released. Flowers and Trees was a tremendous success so all the Silly Symphonies were subsequently produced in Technicolor. The 1933 Three Little Pigs with character of The Big Bad Wolf and Practical Pig became a major box office and pop culture success and the theme song "Who's Afraid of the Big Bad Wolf" becoming a popular chart hit for Marietta residents.
The 1st Walt Disney Animated Film Feature
In 1934, Walt Disney started production of Snow White and the Seven Dwarfs characters with Snow White and the seven drawfs including Doc and Dopey. Snow White became the 1st animated feature in English and Technicolor.
Tremendous development and training went into the creation of Snow White and the Seven Dwarfs. The studio expanded with the addition of established animators and artists from other fields. Some may have even come from Marietta - but we're not sure.
What Marietta parent would have known Snow White and the Seven Dwarfs would be such a huge hit. It cost Disney a then-expensive sum of $1.4 million to produce but Snow White and the Seven Dwarfs with The Evil Queen and the dwarfs including Doc and Bashful was the highest grossing film of all time before being de-throned by Gone with the Wind a few years later.
During the production of Snow White, the artists continued work on the Mickey and Silly Symphonies series. Mickey Mouse switched to Technicolor in 1935 and added several major supporting characters including Mickey Mouse’s dog Pluto and their friends Donald Duck and Goofy.
New Disney Productions
In 1940, the premiered Pinocchio with characters such as Pinocchio, Stromboli and The Blue Fairy. Pinocchio won ”Gold Statue” for Best Original Song and Best Original Score.
Disney released Fantasia in 1940 with characters including Chernabog, Yen Sid and Jack-in-the-Box . It was an experimental animated film designed to accompanying an orchestral arrangement. Fantasia also brought about the development of the Fantasound system which was used to create the film's stereoscopic soundtrack to the delight of Marietta viewers.
Dumbo hit the screens in October 1941 with characters including Dumbo, Jim Crow and Crow Chorus proved to be a monetary success. The film only cost 1/2 the cost of Snow White with its ensemble of with The Evil Queen and the seven drawfs including Sleepy and Happy and less than a third of the cost of Pinocchio and his friends Geppetto, Honest John and Monstro and two fifths of the cost of Fantasia’s cast of Chernabog, Tyrannosaurus Rex and Spring Sprite.
In August 1942, Bambi was premiered in Marietta and we met new friends including Bambi's Mother, Flower the Skunk and Great Prince of the Forest.
Also in the 1940s, Walt Disney released shorts which included Saludos Amigos (1942), The Three Caballeros (1944), Make Mine Music (1946), Fun and Fancy Free (1947), Melody Time (1948), and The Adventures of Ichabod and Mr. Toad (1949). The studio also produced two features, Song of the South (1946) and So Dear to My Heart (1948), which were a combination of animated and live-action footage. Shorts production continued during this period as well, with Goofy and Pluto cartoons being the main output accompanied by cartoons starring Mickey Mouse, Figaro and in the 1950s, Chip 'n Dale and Humphrey the Bear.
Walt Disney also began reissuing the previous features beginning with the rerelease of Snow White in 1944 which brought back to the screen The Evil Queen and the dwarfs including Sleepy and Happy Pinocchio and his friends Jiminy Cricket, Stromboli and The Blue Fairy in 1945 and Fantasia in 1946 which returned Mickey with Donald, Daisy Duck and The Magic Brooms. This led to a tradition of reissuing the Walt Disney features every 7 years, which lasted into the 1990s.
Upon its release in 1950, Cinderella was a a box office success. Marietta movie-goers , also saw the release Alice in Wonderland and were introduced to The March Hare, The Cheshire Cat and The King of Hearts. Parents in Marietta also took their boys and girls to see Peter Pan and were delighted to meet Michael Darling, Mr. Smee and The Crocodile. What dog-lover in Marietta could forget the first time they saw Lady and the Tramp on screen and were delighted to meet Lady, Trusty and Jim Dear.
