The Backstory Which Started Disney Collector's Collecting Habits

Disney Cartoons

Throughout the state of Pennsylvania, and within Berks County, and especially in the city of Reading people have enjoyed Disney animated movies with great enthusiasm.

Walt Disney Animation Studios, whose home is in Burbank, CA, formerly known as Disney Brothers Cartoon Studio, is an animation studio which creates cartoon short films and television specials for The Walt Disney Company seen in Reading.   It took on its present name in 2006, when it was folded under The Walt Disney Studios with Pixar Animation Studios which in Reading is known for cartoons such as Cars, WALL-E and Luxo Jr..

As of 2013, the studio has released 53 feature films with the first being Snow White and the Seven Dwarfs in 1937 with notable  characters such as Snow White and the dwarfs including Grumpy and Happy and its most recent release in Reading being Frozen in 2013 including characters such as Elsa, Kristoff and Grand Pabbie the Troll King.

The studio's catalog of cartoons are among Disney's most notable assets and the stars of its animated shorts—Mickey Mouse, Donald Duck, Goofy, and Pluto—have gone on to become recognizable figures in Reading popular culture.

Walt Disney Animation Studios continues to produce animated features using both hand-drawn and computer generated imagery techniques. Their 54th feature, Big Hero 6, is currently in production and set for release on November 7, 2014.

Older Cartoons in the 20s

The first two Mickey Mouse cartoons, Plane Crazy and The Galloping Gaucho, which also included Minnie Mouse, premiered in movie screens during the summer of 1928. For the 3rd Mickey cartoon Disney included a sound track.  Subsequently  the third Mickey cartoon, Steamboat Willie, became Disney's 1st animated film with matched sound.

The Mickey Mouse series of sound animated films quickly became the most popular cartoon series in Reading and the U.S..  A second Disney series of sound cartoons, the Silly Symphonies, debuted in 1929 with The Skeleton Dance. Each Silly Symphony was a one-shot cartoon centered around music or a particular theme.

Silly Symphonies

In 1932 the Silly Symphony Flowers and Trees, the 1st full-color animated film was released. Flowers and Trees was a huge success so all the Silly Symphonies were subsequently produced in Technicolor. The 1933 Three Little Pigs with character of The Big Bad Wolf and Practical Pig became a tremendous box office and pop culture hit and the theme song "Who's Afraid of the Big Bad Wolf" also became popular for Reading residents.

The First Disney Animated Film Feature

In 1934, Walt Disney began development on of Snow White and the Seven Dwarfs characters with The Prince and the dwarfs including Sleepy and Bashful.  Snow White became the first cartoon in English and color.

Tremendous training and development went into the creation of Snow White and the Seven Dwarfs.  The studio expanded with the addition of animators and artists from other fields.  Some may have even come from Reading - but we're not sure.

What Reading parent would have guessed that Snow White and the Seven Dwarfs would be such a big hit. It cost Walt Disney  a then-expensive sum of $1.4 million to create but Snow White and the Seven Dwarfs with The Evil Queen and the seven drawfs including Sleepy and Dopey was the highest grossing movie of all time before the success of Gone with the Wind two years later.

While working on Snow White, the animators  continued work on the Mickey and Silly Symphonies series.  Mickey Mouse switched to Technicolor in 1935 and added several major supporting friends among them Mickey Mouse’s dog Pluto and their friends Donald Duck and Goofy.

New Walt Disney Productions

In 1940, the released Pinocchio with characters such as Jiminy Cricket, Stromboli and Gideon. Pinocchio won ”Gold Statue” for Best Original Song and Best Original Score.

Disney released Fantasia in 1940 with characters including Chernabog, Yen Sid and Spring Sprite .  It was an experimental cartoon designed to accompanying an orchestral arrangement.  Fantasia also caused the development of the Fantasound system which was used to create the film's stereoscopic soundtrack to the delight of Reading viewers.

Dumbo hit the screens in October 1941 with characters including Dumbo, Casey Junior and Crow Chorus proved to be a financial income success. The movie only cost 1/2 the cost of Snow White with its ensemble of with The Evil Queen and the dwarfs including Sleepy and Bashful and less than a third of the cost of Pinocchio and his friends Geppetto, Honest John and Monstro  and 2/5 of the cost of Fantasia’s cast of Chernabog, Tyrannosaurus Rex and The Magic Brooms.

In August 1942, Bambi was released in Reading and we met new friends including Pheasant, Flower the Skunk and Mrs. Rabbit.

Also in the 1940s, Walt Disney  released shorts which included Saludos Amigos (1942), The Three Caballeros (1944), Make Mine Music (1946), Fun and Fancy Free (1947), Melody Time (1948), and The Adventures of Ichabod and Mr. Toad (1949). The studio also produced two features, Song of the South (1946) and So Dear to My Heart (1948), which were a combination of animated and live-action footage. Shorts production continued during this period as well, with Donald and Pluto cartoons being the main output accompanied by cartoons starring Mickey Mouse, Figaro and in the 1950s, Chip 'n Dale and Humphrey the Bear.

Walt Disney also began reissuing the previous features beginning with the rerelease of Snow White in 1944 which brought back to the screen Snow White and the seven drawfs including Doc and Bashful Pinocchio and his friends Jiminy Cricket, Honest John and Gideon in 1945 and Fantasia in 1946 which returned Mickey with Chernabog, Yen Sid and Jack-in-the-Box. This led to a tradition of reissuing the Walt Disney films every seven years, which lasted into the 1990s.

Upon its release in 1950, Cinderella was a a movie success.  Reading fans , also saw the release Alice in Wonderland and were introduced to The Mad Hatter, The Cheshire Cat and Mathilda.  Parents in Reading also took their kids to see Peter Pan and were delighted to meet Michael Darling, Captain Hook and The Crocodile. What dog-lover in Reading could forget the first time they saw Lady and the Tramp on screen and were delighted to meet Darling, Tramp and Tony.